BONPOINT UNVEILS ITS SUSTAINABLE INITIATIVES
Bonpoint is enhancing its ethical and environmental momentum through the "Bonpoint Cherrysh" initiative. As a creator of fashion, as well as values, Bonpoint is a highly committed brand.
THE NEWBORN LINE
While sustainability and transmission have always been part of the House codes, regarding the quality of materials chosen and the timeless style of its creations, Bonpoint is striving more than ever to reduce its environmental footprint by designing more eco-friendly products.
The brand uses a maximum of vegetable dyes (which are not harmful to health).
Each collection also features organic fabrics such as delicate voile, cuddly fleece, and sturdy cotton jersey.
All bodysuits, blouses, shirts, overalls, pajamas, jackets, and plaids are made in 100% organic cotton.
Thus, the House is multiplying its green initiatives. Among them, the "eco wash" technology for its jeans—manufactured using new, more responsible ozone washing techniques such as laser bleaching—reducing the use of water, chemical products, and energy.
Bonpoint also introduces natural and undyed fibers, which give fabrics unique overtones.
Another strong initiative of the company is the vegetable tanning of its shoes made in Spain. This ancient and natural technique makes the leather resistant and more respectful of the environment due to it's biodegradable qualities. Moreover, it limits toxicity risks since it is free of any chemicals.
Cherrysh our partners
Bonpoint makes it an honor to preserve and support traditional craftsmanship by selecting and collaborating worldwide with artisans of rare talent to produce fair trade with high-quality pieces featuring meticulous details that will last over time.
The workshops in Madagascar have been Bonpoint's historical partners for more than 20 years and produce entirely hand-made embroidery and smocks.